PROCESS
  • Directed competitive audit and review
  • Created branding, identity system and guidelines for activation
  • Presented iterative work to stakeholders and executive leadership for approvals
  • Produced digital and print launch materials, including website, advertising, collateral and business system
RESULTS
  • EnCorps repositioned to recruit and fundraiser to high-value prospects in niche markets
  • Business Development and Recruitment teams equipped to produce consistent and outbound communications
  • Branding applied to redesigned website enabled organization to introduce new identity across all constituencies at low cost